First impressions last
Your first website. You are excited. Believe it or not, the first 5 seconds are indeed ‘make it or break it’. Your voice has to be clear in telling your brand story.
Most important thing when creating a website is to know exactly what you want so that you can steer clear of stuffing it with all the features and functionalities which you might not need.
Planning comes first
It’s important to sit down and think of how you like your user experience to be and how your brand story unfolds. Remember you are taking your viewers on a journey, all of which might lead to potential business prospects and even actual sales, so surely you will need to define your target market and use that to focus on your call-to-action.
Getting a template theme and making do instantly
If you respect your business enough, you’ll understand that your brand exposure is key and that simply settling with a purchased premium web design template may have more adverse effects.
For starters, it’s not unique. Imagine running into another similar looking website design or worse off, your customers are the ones who actually spotted the similarities and had it pointed out to you.
Not saying that a template is a bad idea but it’s not a means to an end. Lots of templates employ open source CMS platforms like WordPress, Drupal and so forth. Take advantage of the open source structure and try to modify your template a little, bit by bit until it stands out a little more than it’s default self.
Very likely the people landing on your website will have the same amount of concentration as a 2 year old. The mindset is to have everything quick and fast these days, so if your navigation is all over the joint and makes it hard for your viewers to find what they’re looking for, you can bid them sayonara in due time.
Another thing to look out for is make sure before your launch your website is that it is truly responsive in design on mobile devices. Modern search engines like Google and Yahoo may implicate websites that do not possess mobile friendly designs.
There’s more on the list but the above points should suffice well for now. Good luck with making your first website.